Today's mini tutorial will be on a simple show table look .... one that
flies well ... provides optimum viewing potential and looks professional.
I did shows for about 15 years before leaving to focus on teaching. BUT I
flew mostly oversea's with this simple set up - and if it made it there
you know it works .
WHAT I had for sale: DOLLS and Doll KITS/Supplies
Problem .... I had to make the dolls look special *exclusive* and still put
supplies on the table. PLUS all this had to fit into one large hard suitcase
that was lightweight enough for me to load on trams as I went on the train to
whatever city from the airport. (THUS anyone in the US this will work for long
walk airports as well).
The best solution I came up with:
1. RISERS for the table if possible. This brings the table height up so
the customer is more likely to view your dolls eye level (when using the boxes)
and see all those wonderful details. I simply called/wrote the show coordinator
and asked what dimension the table legs where. I then cut PVC pipes (4 - one
for each leg) about 6". This added a few inches and made a HUGE difference.
AND the easy part was simply going to the show table, lifting each leg, sliding
up a tube and WALA! Instant higher table.
2. Now you need a table cover for the table. You want a fabric that
doesn't wrinkle, drapes well incase you want to *puddle* it to cover up an empty
spot from those sold dolls , AND shows off the dolls without clashing.
I went to the swimsuit department in my fabric store and bought 4 yards of this
fantastic black - light sheen material. Black looks professional, shows off ALL
dolls (we'll go over how to showcase dolls that are dark in a moment), and this
material scrunches REALLY SMALL, doesn't WRINKLE and is light weight.
3. You next need something to give height to your dolls and provide a
visual interest point. The best thing I found was papermache boxes that stack
inside each other. This makes for the most compact packing EVER and is light
weight. You can, of couse, spray paint the boxes (or glue material on it) with
any colors you wish. The key is to get two sets of all the sizes that fit into
each other - including the lids - so you can stack like building blocks as a
nice base. Add a bit of sticky wax if you wish at base of boxes to hold in
place. Now of couse common sense is needed ... you can't make a 3' tall stack
and then set your most expensive doll on it . Hopefully at the place
you landed, you can find a nice discarded flat box - to use as a central lump
on the table, and then add your other boxes on top.
4. LIGHT is next! THIS is so very very important! Obviously oversea's
the best thing is to sweet talk to your hostess or a friend and borrow a couple
of high power spot lights (or worst case buy them). If you are in the states
--- go to Walgreens - and the little high density black lights used for desks
(the taller version) are only $9 and work FANTASTIC! You can put these on the
table - perhaps two in front, one in back, and hide the cords with the swimsuit
material. Then angle the light around on the table showcasing your special
pieces and easily moving the focus as your dolls sell.
5. Put a few containers of the macrame box UP (open) on the table and use
these to hold your supplies. This keeps it nice and orderly, neat and still
showcases your dolls.
6. LASTLY ... decoration! I personally let my dolls do the talking ---
but the few decorations I put on the table where VERY VERY nice, classy, simple
and elegant. A nice card holder (for your biz cards), a few loose vines and
flowers (NICE ONES) to dress up a side of the table you want to focus on OR to
cover those bare spots from where you sold your work and don't want the table to
look empty.
**HINTS** ..... You NEED a draw! A small bowl of hard candy - an old trick
- BUT it works with a lot of people. Who doesn't like a mint after a few hours
of crowded shopping? OR a box of $1 priced *sale* items! Who doesn't look in a
bargin bin? Miniaturists just LOVE a bargin - and anything to keep the customer
looking - means the more chance of a sale. This also means showcasing your
talent and showing people a skill! I lectured, demonstrated almost non stop how
to do a simple wigging cross! Made a TON of sales in hair and supplies showing
people how to do it themselves! PLUS you draw a crowd and that brings people to
your table so perhaps that collector with a big LV bag and unlimited funds is
drawn to your table - sees your best doll and SIMPLY MUST have it!
Well that is simply the bare basics of a show table that have worked for me
over and over again. I welcome additional comments from dealers and shoppers
today to discuss this topic.
Off to work on the FF again - so will be back in awhile. Until
then....
HAPPY CREATING!
DANA
Comments
Love to read it.
Not that i will be ever to do so, just reading gives me fun and pleasure.
Marianne{NL}
I was thinking of going yo one of our craft shows here this summer and this is good information.Thanks!
Cindy Daly
I've really enjoyed all of them...but found the one about setting up for shows
great for future sellers, and it's seldom discussed in any depth! Great ideas!